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The Storekeeper is seen at the start of Version 3.0 and the end of Version 6.23, in both versions he is seen running to the front door trying to escape. When he hears the oni, in fear he tries to kick the door down. The oni then appears and eats him while he screams.
The Oni can be only seen eating him in Version 6.23
In the mobile version an extra chapter with him as the main character can be played. It's revealed that the reason he went to the mansion is because his daughter Mika went missing there. When he comes face to face with her at first he doesn't recognize her but realizes who she is after she refuses to attack him a second time. He promises her that he will get help but after getting the key to the front door he loses it when the oni takes it from him. He despratly tries to kick the door open but is in the end eaten.
The Storekeeper seems to be an old and slightly obese man wearing a blue vest with matching hat and brown pants. The Storekeeper also has a Brown mustache.
In Ao Oni (the iOS and Android version), he’s a lot thinner.
- The Storekeeper uses the "148-Storekeeper02" sprite from RPG Maker XP.
- Back then he was said to be an unnamed character, along with Naoki.
- A decrypt of the game discovered that his name is approximately Semaru.